Share this job digital marketing manager

Job Description
 

• Liaise with all digital agencies and work together with Brand Managers to develop and execute content marketing activities to achieve marketing strategies and business objectives.
• Manage development of multimedia, video and other online media assets.
• Liaise with sales and marketing teams to ensure campaign proposals are executable and can be effectively enforced.
• Oversee digital analytics to achieve required KPIs, track success and refine strategy for all digital channels – i.e. website, SEO, SEM, social media activity, activations, POS and more.
• Provide daily, weekly and monthly marketing performance reports to Senior Management, Brand Managers and other internal executive members of the group
• Formulate content strategies with Brand managers and Product teams, to launch product plan, customer experience and sales conversion optimization in mind
• Regular monitor content and touchpoint performance by analyzing quantitative traffic and user behavioral metrics, as well as qualitative feedback from social media, retailer and end customers, to provide insights and directions to Brand Managers for improvement on communication.
• Identify industry trends, insights, emerging social media channels, new ideas, new approaches and updated tools that help refine digital marketing strategy to drive prospect acquisition, conversions and engagement
• Supervise and prioritize content creation requests from different departments (Marketing, Sales, Aftersales Services and Al-Futtaim Group departments).
• Resolve time and scope conflicts by actively communication and negotiating with stakeholders.

The Successful Applicant
 

• University degree in Marketing, Communication, Design or equivalent experience
• 4+ working experience in digital agency
• Experienced with ATL and BTL campaigns managing on trans creative work and multimedia campaign materials
• Proven experience in driving successful content marketing, digital marketing or campaigns
• Deep understanding of digital marketing and best practices within automotive industry
• Ability to translate marketing and creative needs into user and technical requirements is key.
• Excellent communication skill in English and (ideally) Arabic
• Entrepreneurial personality with creative and analytical mindset
• Strong communicator and project leader with the ability to work cross-functionally.
• Excellent planning, organizational and time management skills with an ability to achieve multiple targets and deadlines.